# Offer One-Pager

Use this page to make an offer understandable and testable. Claims require
evidence; unknowns remain assumptions.

## Customer and situation

- Intended customer:
- Triggering situation:
- Current alternative:
- Evidence labels:

## Outcome

State the practical outcome in plain language. Do not promise a guaranteed
result.

## Scope

Included:

- Deliverable:
- Cadence:
- Customer responsibility:
- Provider responsibility:

Excluded:

- Systems or services not provided:
- External actions not authorized:
- Data the customer should not share:

## Success and acceptance

- Observable delivery or acceptance measure:
- Delivery evidence to review, such as named files, a checklist result, a
  completion window, or a quality threshold:
- Acceptance reviewer: founder owner-only by default, or an optional
  already-authorized internal reviewer:
- Acceptance timing and correction boundary:

This measure confirms observable delivery against the agreed scope. It does not
promise the customer's business result.

## Delivery and economics

- Delivery format and timing:
- Billing unit and proposed price:
- Founder time and variable cost:
- Capacity constraint:
- Cancellation or stop boundary:

## Why this approach

Explain the evidence-supported rationale, important limitations, and the
assumptions still being tested.

## Next step and approval

State one reversible next step. Record founder approval of the one-pager
separately from authorization to publish, quote, or contact a customer.