# Signal Week — Fictional Offer Context

Last reviewed: 2026-07-28
Status: fictional training example

## Four-week pilot

Signal Week prepares one founder-reviewed weekly priority register for four
weeks. The agency provides sanitized request summaries. Signal Week groups the
requests, identifies conflicts and missing ownership, and drafts priorities.
The agency owner approves the register and handles all customer communication.

Included:

- A kickoff to define request labels and priority rules
- Four weekly draft priority registers
- A short weekly review with the agency owner
- An end-of-pilot learning summary

Excluded:

- Inbox, chat, or account credentials
- Autonomous client communication
- Project-management implementation
- Guaranteed time savings or business outcomes

## Fictional base pricing assumption

The base scenario uses a one-time pilot price of `$1,200`, four founder hours,
`$100` variable cost, `$75` hourly opportunity cost, 48 monthly delivery hours,
80% utilization, and `$1,500` fixed monthly cost. These assumptions are compared
with conservative and stretch cases in `pricing-assumptions.xlsx`.